TIME TO REACT

My 'Time to React' campaign aims to tackle casual racism in public spaces. It looks at how people are shamed into not reacting or calling out people’s casual racism. It is deemed the social acceptable to just dismiss casual racism and this campaign focuses on changing that. Inserting this campaign into pubs will mean starting these conversations and hopefully make pubs safe spaces for all. I want people to be motivated into calling people out on their casual racism, instead of shaming people into hiding their discomfort for fear of coming across “over dramatic”.

2019